April 2008
2 posts
2 tags
Naming a Business, tips from NameLab
In the old days a business name wasn’t considered so important. No overpaid creative geniuses were brought in to create a thrilling name like “General Motors.”
But, I assure you that since then, GM has paid big money to consulting firms to create names for their brands and vehicles.
A Chicago-based consulting company called NameLab does nothing but come up with product and...
2 tags
Get a Mentor
Starting a business is tough. Many businesses can take 5 years to really get their footing. If you’re going to commit several years of your life to building a business, you want to be sure that what you have is viable. Truth is, even if you have a viable model, there are going to be times when you won’t believe that it is.
I learned a huge lesson this last week.
GET A MENTOR!
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